Sol de Janeiro Launches Two Sunscreens, My Sol Stick & Bum Bum Sol Oil
The majority of the rustic is also in the course of a frigid wintry weather, however in relation to solar coverage, temperatures do not subject. Which is why Sol de Janeiro, the Brazilian skin-care emblem most famed for its fan-favorite Bum Bum lotions, selected the month of February to wreck into the international of SPF with the release of 2 utterly new merchandise, the Sol de Janeiro My Sol Stick and Bum Bum Sol Oil.
“In Brazil, we actually reside within the solar and at the seashore, and we adore it, however clearly we should be sensible about this way of life, [so] our function was once to carry solar coverage to the following stage and create SPF merchandise you in reality like to put on off and on the seashore,” Camila Pierotti, the founding spouse and lead of product innovation at Sol de Janeiro, tells Allure.
To execute this, Pierotti and her workforce explored a couple of avenues and other textures, in the long run deciding to release with a stick and an oil first. In phrases of the latter SPF, the Sol de Janeiro workforce cherished the speculation of an ultra-moisturizing product — made with nourishing cupuaçu butter, açaí oil, and coconut oil — that now not simplest protects towards the solar’s destructive UVB and UVA rays, however that in reality feels improbable, too. “This is not your typical SPF experience, our products feel luxurious, nourish the skin, and have an irresistible scent,” Pierotti says by means of e mail.
As for My Sol Stick, it is the identical thought, with the added bonus that it is travel-friendly and is available in a to hand twist-up rollerball that makes it satisfyingly simple to make use of. “I name this the ‘It’ SPF for on-the-go centered software on lips, face, nostril, tattoos, and most significantly, the place you want further coverage, like the sides of your bikini,” Pierotti explains of the moveable product. “It will live in your purse for on-the-go touch-ups.”
Now, let’s talk about efficacy. My Sol Stick is SPF 50, whilst Bum Bum Sol Oil is your reasonable SPF 30, and each went in the course of the rigorous means of Food and Drug Administration-required checking out for broad-spectrum coverage towards each UVA and UVA rays, in addition to for 80-minutes water-resistance. For the ones involved, oil sunscreen will also be simply as efficient as a conventional lotion or cream, in step with dermatologists.
“Oil [sunscreens] offer natural emollient properties to help soften and hydrate the skin while causing minimal irritation, and so long as the formula fully dries on the skin, they can be as effective as any other formula,” Joshua Zeichner, the director of beauty and medical analysis in dermatology at Mount Sinai Hospital in New York City, tells Allure.
However, he warns that, if after making use of an oil sunscreen the surface stays slick and glossy, “like from baby oil,” there will also be an higher chance of growing a sunburn. Luckily, the Bum Bum Sol Oil is a fast-absorbing dry oil that does not depart the surface greasy in any respect.
Additionally, Pierotti explains that, as a result of oil and water do not combine, the oil remains for your pores and skin. “When applied, you’ll notice that both our Bum Bum Sol Oil and My Sol Stick act as a beautiful, protective barrier against the sun and water; water will bead up on the surface,” she says.
OK, however now about that smell. Sol de Janeiro determined on its Cheirosa ’62 perfume — the similar delicious-scented elixir that its iconic Brazilian Bum Bum Cream is famed for. “Of course we made sure that our products smelled irresistible; every detail was carefully considered to offer the most delicious experience,” says Pierotti. Naturally, this comprises each the sunscreen’s skin-loving substances, a few of which Pierotti stocks are cupuaçu butter, antioxidant-rich açaí oil, and soothing coconut oil.